Amazon has changed the e-commerce industry by giving brands—new and established, big and small—direct access to millions of customers worldwide.
Among them are the private label sellers who have chopped out a significant portion of the Amazon marketplace.
These sellers offer affordable, high-quality alternatives to other established brands.
Most private label sellers on Amazon, brand products under their name, often excel at positioning themselves as the most reliable, cost-effective option.
Suppose you want to see some of Amazon’s leading private label sellers, their estimated monthly revenue, and the niche they dominate.
In that case, this list of the top 10 Amazon private sellers serves that purpose.
Table of Contents
List of The Largest Amazon Private Label Sellers
1. AnkerDirect
AndkerDirect is famous for its creative and innovative solutions in electronic accessories.
It specializes in branding fast charges, power banks, and other popular electronic accessories on the Amazon marketplace.
AnkerDirect is the go-to option for tech-savvy consumers who care more about functionality, performance, and affordability.
AnkerDirects brings in an estimated monthly revenue of $85.3 Million and 1469 ASINs, according to Smarktscout report.
This success results from consistently delivering reliable and cutting-edge electronics at competitive prices.
2. Utopia Deals
Utopia Deals is a home essentials brand focusing on towels, bedding, and kitchenware.
By offering high-quality products, they have proven to be one of the largest private label sellers in the home and kitchen category, bringing in an estimated monthly revenue of $80.5 Million and 5,469 ASINs.
Besides product affordability, their seamless blend of quality and value appeals to households, making them appeal more to customers who love quality and budget-friendly products in their homes.
3. TopshoesUS
They specialize in stylish and affordable footwear. TopshoesUS is one of the leading performers in Amazon’s fashion category, with an estimated monthly revenue of $53.3 spread across 52,632 ASINs.
They have loyal customers, which has been made possible by their accessible price points and trendy designs on the Amazon marketplace over the years.
4. ANRABESS
ANRABESS is an Amazon women’s fashion category offering various trendy clothing options.
They dominate women’s fashion on Amazon, offering a range of trendy clothing options. With an estimated monthly revenue of $37.8 million and 28,103 ASINs, their fast-paced, trend-focused approach makes them a hit with fashion-conscious shoppers on a budget.
5. EufyHome
EufyHome is part of the Anker Family. They specialize in unique smart home products,g such as security cameras and robotic vacuums.
They are leading in smart home automation with their user-friendly and cost-effective products. They have positioned themselves as the best and favorite brand in the smart home space, with an estimated monthly revenue of $37.5 and 217 ASINs.
6. Jackery Inc
Jackery is another famous brand. It is a leader in portable power solutions and offers high-quality products like solar generators and portable power stations.
The products are designed for adventures, remote workers, and users needing reliable power on the go or as a backup plan. Jackery accumulative has an estimated monthly revenue of $30.7 million and 63 ASINs.
7. Bedsure
Bedsures leads in the textile and bedding niche with luxurious and cost-effective products. They make an estimated monthly revenue of $29.1 million and have 6260 ASINs. They combine quality and comfort, making them one of the most trusted names in the home and textiles niche.
8. eSupplements
eSupplements is a dominant player in Amazon’s health and wellness niche. They sell a wide range of vitamins and dietary supplements and have made an estimated $23.9 monthly revenue with 1033 ASINs.
They’ve built customer trust through stringent quality, transparency, and commitment to promoting wellness and overall well-being.
9. Bayland Health
Bayland Health focuses on personal care and wellness products, covering everything from skincare to hygiene essentials. It brings in over $18.5 million and has 272 ASINs. It thrives because its products are designed for everyday use, making it a staple for shoppers looking for reliable, affordable wellness solutions.
10. VerSure
Versure sells various consumer products, such as beauty products, wellness essentials, and household goods. Its estimated monthly revenue is $147 million, with 8020 ASINs.
Versire has emerged as a favorite among Amazon shoppers looking for cost-effectiveness and variety.
Why These Private Label Sellers Excel on Amazon
Most of the above brands have some things in common to attribute to their success; their success is anchored on three key factors:
1. They offer Value for Money: These private label brands offer the best products in the market in terms of quality at affordable prices that beat established brands or competitors, making them customer-friendly and attractive to cost-conscious consumers.
2. Niche Domination: The above brands have mastered the art of branding and honed in on specific niches. They ensure their product quality meets the needs of the target customers or audience, from smart home gadgets to home and kitchen or textiles.
3. Amazon’s FBA Advantage:
Most of these brands use Fulfillment by Amazon (FBA), which ships products faster. Most customers love fast shipping despite their location at no extra shipping fees.
With Amazon FBA, the brands take advantage of their hassle-free returns process and effective logistics.
This helps brands increase customer confidence and repeat buyers and build a trustworthy brand on Amazon.
Unlock These Insights With SmartScout
No one else can discover the above information about Amazon private label sellers is hard to get unless you use an intelligent product research tool like Smartscout.
Smartscout analyzes Amazon sellers’ data to discover the best suppliers, products, and top sellers.
This data helps analyze strategies and plan how to stand out among private-label sellers on Amazon.
So whether you are new or looking to scale your Amazon business, Smartscouts helps you succeed.
Sign up for a free trial of SmartScout today and start uncovering the secrets behind Amazon’s largest and most successful private-label sellers!
SmartScout helps you find Amazon wholesale-friendly brands, products, and competitive insights. Using my code DOLLAH, you’ll get a 7-day free trial and an exclusive 25% off your first 3 months.
Conclusion
By leveraging Amazon’s logistics, offering high-quality products, and focusing on cost-effective pricing points, these top 10 Amazon private label sellers have proven to be the most successful brands on Amazon.
With the help of tools like Smartscout, it’s now easier to rise to the top as a top private-label seller on Amazon.
Start Shopify For Only $1 A Month
Sign Up For A Free Trial and enjoy 3 months of Shopify for $1/month on select plans.
Try Shopify free for 3 days, no credit card required. By entering your email, you agree to receive marketing emails from Shopify.
Comments are closed.