Should We Declare Shopify The Best eCommerce Platform?
This is the question on the lips of lots of online customers and people who are nursing the ambition of owning an online store. This has led to people asking this question, which E-commerce platform is the best fit for people to start an online store. Let’s start with a detailed Shopify review to help you understand how Shopify works and why you need to sign up
This question might have died down the dream of owning an online business for some entrepreneur, and if this question has been troubling your mind, then you are in the right place to get the best answers.
The fact is that Shopify is the most suitable platform for setting up your e-commerce business because it gives you all the necessary tools and functions needed in setting up and launching an online store without having to be disturbed about buying a domain name from a third-party company or self-hosting.
What Makes Shopify E-commerce Platform Stand Out?
This is an E-commerce platform founded in the year 2006 by Tobias Luke, Scott Lake, and Daniel Weinand. Since its inception, it has grown to become on the most leading e-commerce platform.
Shopify was built with one of the easiest and practical tools to use in developing an online store. It has a diverse pricing system which allows small stores as well as more substantial business to operate an online business.
Shopify is an easy platform for a beginner who needs to create a product, advertise his products and also manage his business inventory without having to struggle in taking a developmental class, also, It is a fantastic platform for an advanced designer to use its HTML and CSS files to upgrade his store using its unique advanced features. Additionally, Shopify is a platform that is designed beautifully and embedded with lots of modern themes that are simple, stylish and aesthetically pleasing.
A standout property of Shopify is that, unlike WordPress or Magento, Shopify does not require a kind of development knowledge to keep your online store running smoothly. It doesn’t give you a tough time while scaling up. It aims to create a relaxed and hassle-free platform to build your online store and set up your e-commerce website.
If you desire to own and start your e-commerce business, but you do not have a website or a previous e-commerce experience, you are in the right place to have all your necessary information as our Shopify Review will surely equip you with the essential knowledge that satisfies your needs. You learning anything in this Shopify Review ? well,continue reading.
At the end of our review, you will be able to answer these occurring questions. What makes Shopify standout among other e-commerce platforms? Did Shopify truly have the most beneficial beginner-friendly experience? We’ll find out in the course of the review!
Why this Shopify Review ?
Without mincing words, Shopify is an online platform for e-commerce which is embedded with a variety of features and tools that allows you to build, manage online stores and sell your products. It is currently used by more than 120,000 users all over the world. Shopify is designed in such a way that it allows offline retail.
Shopify is a platform which allows you to create your online store, sell your goods and services. It enables easy organization of products and services, categorizes each product accordingly, customizes the outlook of your store, allows e-transaction using (online credit cards), enables the tracking and giving responses to your orders, which can be done using a well-simplified user interface.
Shopify offers a well simplified and well-integrated user interface that gives solutions to sophisticated design. It provides you a ready to use online store which you can customize, tweak and manipulate to bring out your desired website structure.
It should also be known that the payment plan of Shopify is based on a monthly billing but this, of course, is not neglectable for any business entrepreneur running a profitable store.
Shopify has a process which is less complex and very easy to understand. You need to sign up first, then you follow through the other steps.
After signing up, you will have to choose from a well researched and previously written optimized keyword; it enables you to choose from more than 100 streamlined designs available so that you would neither need to go through the stress of designing it yourself nor pay for the design.
Shopify offers you top quality design and significantly optimized platform to give you a well presented and interactive platform for your website visitors. Shopify Review will help you make a clear decision either Shopify or WordPress.
How Is hosting handled on Shopify
Absolutely Yes. Shopify is an embedded platform that grants convenience to its users and also grants them the liberty of hosting their online stores. What this means is that, unlike other platforms, you do not need to sign up for an external web hosting provider.
Shopify will help you achieve that using an optimized server structure that is aimed at creating a well presented – commerce store. It operates on a system called a cloud hosting e-commerce platform that offers a ready-made solution to allow easy setup of your online stores.
Who is Shopify Designed for?
Shopify is best suited for business and individuals who want to set up an e-commerce or online store. It stands out mainly due to its multi-purpose nature of operating.
- It is fast and straightforward to set up primarily for entrepreneurs who have just started online stores.
- Shopify offers an attractive, affordable, responsive and easy to use platform for small-scale business that has just started growing and helps them minimise their costs.
- Shopify gives lots of Template designs and professionally designed themes so that you won’t need to hire anyone to help you set up the store. You can set up, modify, manage and launch your online store yourself and still allow your store to maintain a corporate look.
- Shopify offers you an offline solution, for example, Shopify allows you to use its platform as a brick and mortar e-commerce store, or it allows you to integrate it with an already setup system.
- Shopify gives you the opportunity of setting up an online store that is hosted by Shopify itself. This will make you less worried about the technical part of running and maintaining your online store because Shopify offers you a well secured and updated server.
- It allows you to recover the abandoned carts automatically.
- Shopify enables you to create an outstanding marketing feature and while you still possess your desired payment gateway.
- Finally, on Shopify you get an around the clock customer support, regardless of the number of your products, the number of your customers or the volume of your sales.
However, Shopify offers different types of plans and features allowing the beginners to grow and get the best out of the platform it enables its users to get the best possible experience in online business, helps them to minimize their starting up costs while also offering them well beneficial and useful features.
This leads us to the most important part of the Shopify Review:
Shopify Review – what is the pricing Packages of Shopify?
First of all, Shopify gives a beginner the liberty of having a 14 days trial for free; it allows you to test run its embedded features, test run the working model of the platform before choosing any of its plans.
Before listing the available plans, it is worth no know that your trial mode can be cancelled at any point in time within the 14 days period.
Choosing A Suitable Plan for Shopify
Before launching your online stores, set out your requirements and make a list of the relevant and required information, having done this, you can then proceed to choose a suitable plan for your desired store. The pricing includes
1. Shopify lite (9$ per month) – This package allows you to sell your products on social media or an existing website.
2. Basic Shopify Plan ($29 per month) – This is an excellent package for entrepreneurs who want to launch a new online store, it is equipped with the necessary tools and features, it offers online credit card rates and in-person credit card service while it also handles basic payment methods and offer a secured backend of your online store.
It gives you the freedom of hooking up a custom domain name to your online store (either the one you bought on Shopify or the one that is registered through a third-party).
- Some of the distinct features of the $29 per month plan includes :
An online store module from Shopify
It enables the creation of two staff accounts
It allows you to use a Point Of Sale (POS) system which allows offline transactions.
- It allows you to display an unlimited number of products.
It gives you access to the website and blogs model. E.g., the ability to sell directly on Facebook and Pinterest platform through the (Facebook and Pinterest module).
- You will have access to the Shopify Buy Button – which allows you to add a custom ‘buy button’ on the product displayed on your online store and a manual order creation button.
It also offers you with unlimited file storage, a comprehensive fraud analysis, and a 24/7 customer support service.
You should also be aware that there is a Shopify transaction fee, though it’s not part of the pricing system. It is mainly for those who do not use the Shopify payment method, they are charged with a subscription transaction fee on all order that is processed on their store. You can learn more about Shopify transaction fees by visiting the Shopify website.
3. The Shopify plan – $79 per month – This plan enables you to use online credit cards; also, it gives access to 5 staff accounts, retrieves abandoned carts, gives you access to professional reports and also allows you to offer “Gift card.”
Note: The Shopify credit card incurs additional fees that will be billed in your selected currency. Other expenses such as monthly subscription fees, will be paid in US dollars subject to tax and other charges.
Is Shopify indeed a simple and secure platform to use?
Without a doubt, many e-commerce platforms promote themselves as an “easy to use” platform. Meanwhile, only a few of them live to expectation. A platform that is easy to use should create a standard, friendly and interactive model right from the get-go to the launching and maintenance of the store without any glitch or complexities.
That is exactly how the Shopify e-commerce platform is. It does not require you to be a technology expert before you can set up your online store, it allows you to launch your e-shop within a short time. The main qualities that make Shopify an easy to use platform different from other brands of e-commerce platforms are that it has a powerful feature set which either has a built-in tool or allows you to install your own tool with an app.
Other quality features are;
It gives you a working e-commerce shop that does not require you to start building your store piece by piece, instead, all you have to do is to modify the already established content, fine-tune it to suit your needs and in case you need an external tool, it permits the installation of tools that are not built on the platform.
It gives you ready-made user templates that are automatically responsive, thereby granting your store a proper look of maximum optimization for mobile users, tablets, and desktop users.
It gives you flexible and complete control panel and dashboards that help you to manage your task, processes your orders and manages your inventory.
Shopify handles your online transactions for you; you do not need to bother yourself with credit card data, it even allows you to sell your products to your social media customers such as Facebook customers, Pinterest customers, and others.
It provides you with a specific package known as Shopify Partners, this package grants you access to test run or play around with a new website without you having to use up the free trials all the time. Just like a sandbox user interface, which is an enticing package for those who have a high volume of clients and need to present a website build up before they can land a job.
Shopify also allows you to install new themes, customize your website and create an easy transition from any Shopify partners website to an already launched site.
It also provides you with a commission on every client you refer on board to Shopify.
It allows you to handle your product catalogs, sell your products in a retail setting, sell your products offline taking advantage of both the hardware and software models.
The software model makes you use a mobile phone or iPad application which allows selling your products easier in a retail setting or buying a hardware component such as cash register, receipt printer or even a barcode device from the store.
The above features are easy to use, and it does not require any technical skills or support. Having gone through the elements, now let’s go through the in-depth review of Shopify.
Let’s take a quick review on how Shopify works.
Let’s assume you have signed up on Shopify (filling your name, email address, setting up your password, etc.) you go through the Shopify wizard which helps you to select and set up the desired look of your e-commerce store.
There are a few things that you are required to fill out. You will be asked about the products and services you want to render. You ought to provide accurate answers as that is a prerequisite towards the success of your online shop, so make sure you do not just select anything at random.
After that, there are a couple of options which you are required to select with the first of the choice being a “create an online store” button. Of which you are required to click the icon as that is your purpose for using Shopify.
The next thing to do is to select a particular design from the array of designs presented for your online store, make a few tweaking and modification to decide on the outlook of your store. That takes us to the next discussion;
Designing your online store and using your Shopify themes
The design and theme selection also need a review. Given this, Shopify gives you many well sophisticated and contemporary designs that can suit your style of meet your requirements on the outlook of your store; you can do yourself justice by going through them and choose the one you prefer. You can preview the themes on your desktop, mobile and tablets. There are over a hundred of them! So, choose carefully. You can read our post on E-commerce themes and templates.
Choosing your design, when you are selecting your design, much focus should not be given to the type of product you want to sell, choose a demo template, it allows you to sell whatever product you wish regardless of the template design you choose. Know that whatever model you decide to use, you can always make amendments, modifications, and tweaking to serve you best and make the store exactly how you want it to be.
You will also have a Shopify customization interface which offers you a wide range of neatly displayed features and characters which allows you to get a glimpse of how each template functions, you can then check it out, and decide on either to choose it or not. All these designs can then be fine-tuned to suit your style.
Few examples of what to tweak and modify on these templates are :
- You can decide to change the background colors to your brand or company’s color
- You can add your business logo
- You can add a pre-designed template of what should appear on the homepage of your store
Shopify offers you a ready to use design with various option panel which allows you to modify the existing content or add new ones to suit your needs. It also offers a friendly approach to beginners. It’s a straightforward process, less complicated and allows someone with little or no tech design to just sign up and create a quality store design of their own.
Check out these themes:
Steps on How to edit text on a Shopify page
After going through the above process, you might want to write a document on a page; if you are familiar with WordPress, the dashboard looks the same, it has the tabs on the left-hand side for you to access easily.
To edit, go to the pages section of the dashboard, pick the page that you wish to edit, start editing using the editor tool that is easier for you (eg.MS Word, Google docs, etc.) besides, your dashboard can be used to generate discount codes and displaying latest information.
How to add and manage your products on Shopify
In setting up an e-commerce store, one of the essential features to check out is to know how the platform can help you manage your business, inventory and how it could be optimized. As we all know, maintaining a catalog is an important task of every business.
To add a list to your store, go to settings on your store on the left sidebar of the dashboard, you will be taken to the product page where you can set product title and description. All products can be given a distinct barcode.
Transfer, collection and Gift cards can be seen on this page. All features of all the items in your store can be seen here in a well organized and manageable list. Information such as your store’s name, address and time zone can also be found here.
Review of online payment on Shopify
You can configure your online payment method for your customers. Go-To settings, then payments. Fundamentally, Shopify accepts payments based on a third party process egg PayPal, Stripe and others, they might charge you a certain amount per transaction.
Although Shopify has launched its own payment process known as Shopify payments (its powered by Stripe). Once you sign up for it, all your transaction fee will be lifted irrespective of your plan.
Shopify allows you to accept credit card payments, Google Checkout, PayPal and others through the various gateway with each having its own transaction fees. You can even set up Bitcoin payments or manual payment such as bank transfers or cash deposit. Research on which of the payment gateway is going to work best for your business .
Does Shopify accept PayPal Processor?
Yes, of course, PayPal is a gateway integrated to Shopify, so as soon as you set up your online store, a PayPal Express Checkout is setup automatically.
How does Shopify Payment work?
Shopify payment is one of the easiest and effective ways to accept online payment. It is integrated with your store, breaking the barrier of using a third-party gateway. With Shopify payment, you will be able to manage your business in one convenient platform. You can also read about International Seller’s Guide To Shopify Payments
Advantages of Shopify Payments are:
- Your card rate works based on your Shopify plan; if you change your plan, your card rate can also be changed easily.
- Once your Shopify store is set up and running, your Shopify payment is automatically set-up.
- It allows you to track your payout schedule from the Shopify administration.
- It enables you to view the amount you will receive on any order since your payments are linked to the orders.
- It allows you to recover any lost sales from chargebacks using the chargeback response icon, set up by Shopify for affected order.
- When you choose to use the Shopify payments, you won’t be charged for using the Shopify transaction fees as these fees are only applicable to stores which use a third party payment method.
Other necessary settings for your Shopify store
There are important settings that can also be done on your store besides the payment settings. While on the same settings page
- Your Shopify store allows you to select if your customers will be demanded to open a user account profile with your store or not.
- It enables you to set the workflow of your order, the order checkout language, the refund policy settings, etc.
- You can also set up your shipping cost, and it’s relative conditions include shipping days, international shipping, etc.
- Notifications settings can also be set, both how to contact your customers and the type of message you receive when you get a new order.
- Tax settings can also be set to take charge of all taxes that are related to your business
steps in adding and editing your products on Shopify
It is necessary to know how to add or remove a product from your online store on Shopify; the following steps will take you through that.
- Select products from the left sidebar of the dashboard, you can set all things relating to your items in your store. It’s made easy; a large icon will pop up to help you get going.
- Next, you will have a window that enables editing to input all necessary details
- That leads us to another critical window “the Title and Description” part, this is the interface where the product that will be displayed to the customers is being described.
- Below the title and description, you have to upload your product image; you can drag and drop the image from your desktop to upload.
- Then you set up the price of your product.
- Make sure you set up your Audience and Visibility, this will enable your product to be available to your customers when your product goes online. After all these you can then click the save button, your product will successfully go online.
If you desire your product to be on the homepage of your store, it can be done through the theme panel, click on Customization Theme, it takes you to a page where you can pick what you want to be displayed on your site’s homepage.
You can then choose the product you want to be displayed, two or more products can be added if you so wish.
How to make your Shopify store known to Everyone
After launching your online store, you need to get it unlocked, this can be carried out by clicking the online store section of your dashboard, to unlock it fully, select your desired plans, let’s assume that you are getting started with the $29 a month subscription, after processing this, your e-commerce store is now active online.
Frequently Asked Questions on Shopify
Is Shopify The Best E-commerce Platform?
Without a doubt, Shopify is a great platform to start an online business and set up an e-commerce store. It caters to a wide range of services and products. Being the best depends on the requirements of the user and the size of their budget.
What is the best e-commerce platform for small-scale business?
When you have a limited budget, resources, experience, time and money and you wish to have an online store, Shopify is ideally the most important platform. You do not need to be an expert or learn complex codes.
With Shopify, a small business can be setup on an online store, with lots of design template to choose, you can build and launch your online store without seeking for any professional help in no time.
They offer a flexible plan
I want a platform that will give a more significant audience reach, can Shopify offer me that?
With millions of people using Shopify across the world, you will surely have a huge audience, the outreach of your audience depends on the marketing of your website and not the technology used in building the site.
Is there any difference between WordPress and Shopify?
WordPress is a content management system (CMS) that is built to manage web pages that are practically on a website. While Shopify is an e-commerce platform designed to sell your goods and services online and process your payments. It has an embedded plugin that will allow the activities of e-commerce to be managed using a CMS like WordPress.
Why using Shopify over a free e-commerce platform?
Although there are lots of free e-commerce platforms, Shopify is well designed for ease and convenience especially made for business owners who have little or no experience knowledge in e-commerce. If you are considering a free e-commerce platform, the following cost will be acquired;
- The domain name cost
- Cost of web hosting
- SSL certification cost
- Security updates cost
While you have to pay for these charges on free e-commerce, Shopify allows you to choose an affordable pricing system and still get quality service in return.
Shopify is a most effective platform that gives you a standard working environment, easy to set up and easy to manage platform for setting up your online store. So, was this Shopify Review helpful ? If so don’t forget to share this post with your friends.
It offers affordable prices considering the fact that all that you need to run your business smoothly is embedded. A beginner can set it up easily without stress you can launch your online store in a matter of minutes (without exaggeration).
Shopify gives you a 24/7 customer service; they answer your emails, chats and telephone calls irrespective of the plan you subscribe. Shopify offers you all you need to set up your online store with full product display, efficient management of your inventory, excellent handling of your payments and records of your transaction history, active sales report, and a well-optimized store for search engines.
The unique concept of offering offline solutions makes it high above others. Start your online store on Shopify, and you will be glad you did.