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WooCommerce Review 2020 – Pros And Cons Of Using It

Woocommerce review and why you should use it.

Revered as one of the best plugins, a crown jewel of the e-commerce world; if you have used the WordPress e-commerce platform, you have heard of WooCommerce,welcome to woocommerce review.

On top of being completely free, WooCommerce prides itself as a compact WordPress plugin with a vast collection of features.

The posits of this review seek to outline some of WooCommerce’s best tools alongside info on how much you will fork out when you install the e-commerce plugin.

Generally, a comparison of WooCommerce to BigCommerce or Shopify is rather common.

That is perfectly fine; however, it is essential to be mindful of the significant differences. First off, all these platforms of e-commerce deliver parallel results. Read All There’s To Know About Marketing On Tik Tok in 2020

woocommerce review : Fact:

If you intend to have a website with e-commerce functionality, it is what you will get with BigCommerce, WooCommerce, Shopify, and so on.

Payment processing is automated; no coding knowledge required to design websites and set up products. Lets dig deep into this woocommerce review.

However, one crucial reason makes WooCommerce stand out from other platforms; integration with the opensource WordPress content management system.

It means you have control over the website. However, a bit of knowledge is needed about hosting, website designs, and domain names.

While BigCommerce or Shopify provides complete e-commerce perks with hosting, designs, tools, and processing all wrapped into one compact plan.

The downside to this packaged platform is the limitations within the feature and theme aspects. Thus, WooCommerce has thrust into popularity with more advanced developers.

Now that the main differences are out of the way, you want to read on this comprehensive WooCommerce review, understand its elements and decide if it’s the right one for you.

WooCommerce Features

It is a task of proportions to cover all the WooCommerce features in one blog post; nevertheless, we will give it a shot.

In a nutshell, WooCommerce operates as a WordPress plugin; you have to install the plugin to convert your WordPress website into a fully-fledged online store.

It then takes you through the store configuration page where you’ll be required to fill in the following:

-Store contact info
-Payment details
-Shipping info
-Extras: automated taxes
-Bulk product uploads

When done, two tabs display on the left side of the WordPress dashboard, one for your primary WooCommerc setting and the other for products.

It’smerged there to make it easy adding to your store and manage future happenings.

As for the features, these are what to look forward to:

  • Since WooCommerce runs on WordPress, you have a beautiful content management system.
  • The system lets you customize your design using a visual builder or through the code,
  • If you want to advance the look and functionality of your store, there are more than 400 extensions and thousands of other WordPress plugins.

For instance, you may want to add a contact form or make a membership site, the plugins and extension make it possible.

  • Dozens of themes for your online store. Some of the themes are free of charge, others you can purchase through the third party.
  • Excellent product and checkout pages.

These pages get supplemented with landing pages and various customizable options expected from a full e-commerce platform.

  • Product reviews and ratings that give a boost to your SEO, thus making your customer’s shopping experience more informative.
  • Infinite products, images, and galleries. All are unlimited on WooCommrce, and so you won’t have to fret over limitations.
  • Advanced product cataloging and filtering: Your search engine ranking is improved, and your customers get guidance through tons of products.
  • Support for digital, physical, and affiliate products: Availability of infinite variations, you can import and export large product lists.
  • Customizable checkout area with guest checkout, automated tax options, emails, automatic payment processing, free shipping, and so on.

Undoubtedly. It is self-evident that the feature list is long and sure we’ve not even scratched the surface.

Look, here is the thing; if WooCommerce does not have the element you are looking for, it is unlikely you’ll find it in any other e-commerce platform.

In case you’re hard-pressed to find exceptional features, use the plugins and extensions to address your needs.

WooCommerce Ease of Use

We’ve already alluded about the WooCommerce a little, but now we can run you through the process from start to finish.

Installing WooCommerce has become much more relaxed, with dozens of firms offering free or paid installation.

If you prefer installing the plugin yourself, well, it should be as easy as clicking on two buttons-Install and Activate.

The configuration element walks you through the specifics such as taxes, company details, shipping, and adding products.

Then WordPress dashboard discloses the products and the WooCommerce on the left; this works perfectly as all the features merged into one area.

The tabs open settings for things such as coupons, reports, orders. You should be able to see categories, managing attributes, and adding products.

The ease of site customization is dependent mainly on the WooCommerce theme through WordPress visual customizer helps with managing fonts, quick upload of logos, and editing things like colors.

Adding products is akin to making a post or a page on WordPress. You just create a product title, key-in description, and pick on a category.

When you want to get specific about your product is when the product info sections come into play.

The section has an option to make a downloadable or virtual product or even a simple, grouped, or variable product.

Inventory, attributes, shipping, and linked products, therefore you can customize the product as you wish.

Unquestionably, it’s of essence you add some media-photos and videos, and it’s possible via product image, product gallery, and text editor element.

WooCommerce, of course, is one of the cool e-commerce platforms to use.
The major drawback is the model considering you’ll locate your web host, transfer a domain name, and get a theme.

To the newbie, the learning curve that may come with WordPress can prove to be a setback, as it comes across intimidating.
Through various forums, blogs, and other communities online, make learning WordPress easy.

WooCommerce Pricing

WooCommerce’s pricing is a bit problematic. As we’ve alluded to already, the WooCommerce plugin is not only free but also WordPress CMS software is also free of charge.

woocommerce review

You’ll only fork out a few bucks per month for the WooCommerce website. But that is based on the assumption that you’ve found a bargain hosting, pick on a free theme, and that you don’t pay for any design work, extensions, or plugins.

So, to break down the WooCommerce costs for an average installation, you’ll need the following:

  • WordPress-free
  • The WooCommerce plugin-free
  • A web host-from sic ($3 to 100s of dollars per month.) WP Engine or SiteGround are good options.

For a small website would be fine with a $5-$10 per month for shared hosting. However, as you scale-up, you’ll need a dedicated server or VPS, which costs more.

  • A WooCommerce theme- the pricing for the themes ranges from FREE-$200 for a one-time fee. There are tons of $50-$100 themes that work great.
  • A domain-you ought not to pay any more than $10 every month.
  • Extensions and Plugins-majority of e-commerce stores do not pay for plugins and extensions. However, niche sites need some extensions, and so, you might find premium plugins to your liking.

Although it might be free, you want to budget for let’s say $10 every month, because ordinarily, you’ll end paying for a plugin or two.

  • Web design services- It is hard to put a number on web design services, and it could run into tens of thousands.
  • It would be prudent to do much of the design work by yourself then set aside about $500 for quality freelance work.

Fine, but where does that leave us on WooCommerce pricing?


A budget of around $500 upfront for a premium plugin or two, random design work, and a theme suffice a new, smaller WooCommerce site.

For a decent shared hosting, you’d part with around $10 per month.
The costs will correspond as you scale up and get more customers.

For example, $200 per month can afford you an excellent dedicated hosting, a revamped site with some design work with domain name fees remaining the same.

WooCommerce Templates and Designs

The sphere of e-commerce is massive and puzzling. The downside of WordPress is that everybody has the leeway to create themes and vend off to customers.

Though the positive of having tons of theme developers gives you all kinds of alternatives when it comes to selection.

But you have to be careful much as you are spoiled for choice because you are at the risk of affecting one of the plugins or damaging the site if you install a poorly coded WooCmmerce theme.

To minimize the risks of poorly coded themes, I’d suggest the use of the rating system or go to Themeforest or elect a reputable theme creator such as Templatic, StudioPress, ElegantThemes, or Themefuse.

Opting for a free theme from the WordPress Theme Library is not such a terrible idea after all.

But we are of the considered view that if you run a business, you should pick a premium theme that not only shines but whose creators provide support.

The premium theme companies consistently deliver top design quality and rarely disappoint.
Within minutes, you can launch your online store and import some demo data-no need to build a site from scratch.

The theme’s custom tools serve to finish the design works. But also by using WordPress customizer to modify the settings.

WooCommmerce Extensions and Plugins

The integrations with both third parties are one of the main benefits of WordPress extensions and plugins sold via WooCommerce.

The extensions are e-commerce tailored, and typically they only come into play in the event you try to add some unique product elements, or you wish to create a site that collects membership levies.

Often the extensions cost money, and WooCmmerce vends loads of them. For example, there is an extension for min/max quantities, name your price tools, checkout field editing, and forms.

Also, if you’d wish to include add-ons during the checkout process
There are some WordPress plugins tailored for WooCommerce; however, a substantial number of them are simply cut-out to improve the overall website.

Given that all of the WordPress plugins work seamlessly with the WooCommerce plugin, there shouldn’t be cause for alarm.

Contact form 7 comes handy if you’d wish to add a contact form. There also lots of anti-spam, email, marketing, social media, SEO, and accounting plugins.

It’s only a matter of hitting the search button, and voila, you have what you look. And therefore, extensions and plugins are crucial when building an impeccable online store.

WooCommmerce Marketing and SEO


Marketing is vital aspect to cover in this woocommerce review. As regards SEO, WooCommerce gets its support from WordPress essential search engine tools.

It means WooCommerce automatically generates titles and metadata for your search engine results.

Since WooCommerce lacks any SEO itself, though you can add plugins such as Yeast to better targeting keywords.
WooCommerce has a few built-in marketing features.

When someone makes a purchase, automated emails get sent out; you can leverage on these emails for branding and inform folks about other products.

But your sure bet would be contemplating an email marketing services such as MailChimp, then integrate an email optin-form.
Various themes and plugins avail landing pages and social media tools.

WooCommerce Payment processing

On WooCommerce, PayPal and Stripe are the most renowned payment processors, and the plugins provide an instant configuration for these payment processors.

More than 100 payment gateways are also supported, and so you a vast selection list to pick one that best suits your budget and region.
It’s essential to figure out which payment processors work best for you because you shouldn’t end forking out more bucks for one payment processor over the other.
But good thing though is that WooCommerce doesn’t surcharge extra transaction levies.

The one thing that comes out as attractive with these kinds of many payment gateways is the opening up of e-commerce for all sorts of businesses.

Some payment processors restrict businesses in high-risk countries, and at times you find a gateway cheaper for non-profits or specific industries. I tell you with more than 100 gateway; there is something for every business.Lets continue disecting this woocommerce review into details.

WooCommerce Security

With regular audits on the WooCommerce platform, and so you have a renowned security brand continually checking on the overall ecosystem of the plugin.

Plus, WooCommerce code is secure, and with an excellent host on your side, who won’t expose your files to hackers, you have a robust security setup.

Every online payment is safe and secure; however, that is subject to your payment gateway.
In this post, we’ve not reviewed exhaustively every payment processing supported by WooCommerce, but I want to bank on the company to have scrutinized all of them.

Knowing that your customer info is encrypted, that your site is secure-you should rest easy. Of importance to remember, though, is getting your SSL certification.
You can use a private one, or the option on Let’s Encrypt site affords a shared SSL.

WooCommerce Customer Service.

WooCommerce customer service presents a mixed bag, insofar in this review you’d probably by now realize that there’s a large group of people who create WooCommerce products and talks about WooCommerce dai in day out.

Given that WooCommerce freely gives its merchandise, it does not provide direct support.

But that is not to say you can not resolve problems. For example, WooCommerce has a beautiful documentation page, and it lets you send in emails if you have something specific.

Several forums and blogs are devoted to WooCommerce plugin and so often completing a quick Google search, and you have what you want.

Also, WordPress is similar. You’ll usually have to work your way around the bends and asking questions on forums.

Woocommerce review Conclusion

You can start with Google, then head to some of your favorite blogs to ensure you can resolve a problem. As we wind up on this woocommerce review,it is upo you to try it out.

WooCommerce: Who should consider their e-commerce platform
WooCommerce might be for you if you have zero intentions in paying a monthly fee for platforms such as BigCommerce and Shopify.
WooCommerce is for you if you do not wish to have limitations with your store.

WooCommerce is for you if you want to scale up, to customize whatever it is you want, and you are willing to learn.

But if you are an absolute greenhorn to website design, on the whole, you might try your hands on more comfortable platforms such as Shopify or Wix as alternatives.

Have you any experience with WooCommerce ? Do you have any question about this woocomerce review ?or would like to learn bout this wo? Share with us in the comment section below.

Samwel Dollah

I was looking for ways of making a living working online from the comfort of my home,few years in am able not only to work from home but also help others achieve their dreams too. I am a full-time eCommerce expert dropshipping business ,Niche research and Facebook ads Expert.

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